StarHub Cloud Services Case Studies

Businesses are turning to the cloud as they seek to strengthen their digital infrastructure with new capabilities, agility, and economies of scale. From the smallest startups to the largest enterprises, the cloud augments existing IT deployments or private clouds to support fluid business environments, unlock digital potential, and deliver rapid business value.

Client Success Story – F&B Industry

Our client is a forward-thinking company dedicated to enhancing the digital collectibles space through innovative technology. By leveraging Web3.0 principles, they aim to create a robust platform that integrates wallet-hosting services like MetaMask, enabling users to securely authenticate their identities and participate in token-gated activities within the metaverse.

The Challenge

Our client faced significant challenges in establishing a secure, scalable, and efficient architecture for their Web3.0 platform. The key challenges included:

• Outdated Infrastructure: The existing IT systems were not equipped to handle the complexities and demands of a modern digital collectibles platform.
• Security Concerns: With the rise of cyber threats, ensuring robust security measures was paramount to protect user data and digital assets.
• Integration Complexity: The need for seamless integration with various services and applications to provide a smooth user experience.

To address these challenges, they set out to design a comprehensive architecture that would serve as the backbone for their Web3.0 platform.

The Solution

The client engaged StarHub to create a multi-faceted architecture designed to support secure and efficient cloud operations on AWS. The solution encompasses several key components:

Cloud-Native Architecture on AWS

The architecture is built on AWS, leveraging its scalability, security, and high availability features. The design includes:

• AWS Landing Zone: This serves as a foundational setup that includes multiple accounts preconfigured with security and compliance guardrails, ensuring safe access to resources.
• Microservices and Serverless Components: The architecture employs serverless technologies and microservices, allowing for rapid development and deployment of new features without the burden of managing underlying infrastructure.

Key Features of the Architecture

• High Availability: The application is deployed across multiple Availability Zones (AZs) to ensure uninterrupted service and reliability.
• Load Balancing and Auto-Scaling: AWS Application Load Balancers distribute traffic efficiently, while Auto Scaling groups adjust resources dynamically based on demand.
• Robust Security Measures: The architecture integrates AWS Shield for DDoS protection, a Web Application Firewall (WAF) for filtering malicious requests, and IAM for user authentication and authorization.
• Data Management: Utilizing DynamoDB for persistent data storage and Redis clusters for caching ensures fast data retrieval and redundancy.

Building an In-House Engineering Capability

The client recognized the importance of fostering an internal engineering culture to maintain and iterate on their platform. The approach included:

• Training and Development: Team members were trained in AWS best practices, DevOps tools, and cloud-native methodologies, empowering them to manage the platform effectively.
• Reusable Infrastructure: The architecture allows for the duplication of services across different business areas, maximizing efficiency and minimizing costs.

The Result

Within a short timeframe, StarHub successfully established a resilient, scalable Web3.0 architecture that supports our client’s digital collectibles platform. The project outcomes include:

• Rapid Feature Deployment: New features can be developed and deployed in a fraction of the time it would typically take, enhancing user experience.
• Enhanced Security: Robust security protocols protect user data and digital assets, fostering trust in the platform.
• Cost Efficiency: The pay-as-you-go model of cloud services allows them to manage costs effectively while scaling operations.

Concrete Business Benefits

• Improved Customer Experience: Users enjoy a seamless and secure experience when interacting with digital collectibles.
• Accelerated Development Cycles: The engineering team can quickly respond to market demands and innovate continuously.
• Future-Proof Architecture: The flexible architecture positions them to adapt and evolve as the digital landscape changes.

By adopting a modern, cloud-native approach, our client is well-equipped to navigate the evolving world of Web3.0 and deliver exceptional value to its users.